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Best Blue Shampoo to Neutralize Brassiness and Brighten Hair Color

November 7, 2025

Blue shampoo helps reduce brassiness and maintain cool tones in color-treated hair. It tones blonde, brunette, and highlighted hair effectively.

Brassy or yellow tones can make hair look dull and lifeless. Blue shampoo deposits blue pigments that neutralize unwanted warm hues. Many products suit different hair types like lightened brunettes or dark blondes. Some shampoos also hydrate and protect hair while toning.

Choosing the right blue shampoo depends on your hair color and needs. This guide covers top options such as Matrix Brass Off, Luseta Blue Shampoo, and Olaplex No. 4P. These shampoos refresh color, brighten hair, and reduce brassiness. Use them regularly to keep your hair looking vibrant and healthy.

Matrix Brass Off Blue Shampoo

Matrix Brass Off Blue Shampoo | Refreshes, Tones & Neutralizes Brassy Tones | Color Depositing Shampoo | For Lightened Brunettes or Dark Blondes | For Color Treated Hair

Ideal for those with lightened brunette or dark blonde hair who want to maintain vibrant, cool tones, the Matrix Brass Off Blue Shampoo is a perfect choice. It is especially suited for individuals with color treated hair looking to refresh and neutralize unwanted brassy or yellow hues without compromising hair health.

Pros:

  • Effectively refreshes and tones hair to eliminate brassy tones
  • Contains color depositing properties for enhanced vibrancy
  • Specifically formulated for lightened brunettes and dark blondes
  • Safe and gentle for color treated hair, helping maintain longevity
  • Easy to use as a regular shampoo in hair care routine

Cons:

  • May not be suitable for those with very dark or uncolored hair
  • Color depositing effect might require consistent use for best results
  • Some users may find the scent strong or distinctive

The Matrix Brass Off Blue Shampoo stands out with its unique ability to neutralize brassy tones thanks to its blue pigment formulation. This feature is crucial for users with lightened brunette or dark blonde hair who often struggle with yellow or orange discoloration caused by hair treatments or environmental factors. The shampoo gently refreshes hair color while enhancing the cool tones, ensuring a vibrant and polished look.

Besides its toning benefits, the shampoo is designed to be safe for color treated hair, minimizing damage and extending the life of hair color. Its formulation supports maintaining hair health by cleansing without stripping essential moisture or causing dryness. The ease of integrating this shampoo into a regular hair care routine makes it a practical solution for anyone wanting to keep their color fresh and lively.

To buy this product, click here.

Luseta Blue Shampoo & Conditioner Set

Luseta Blue Shampoo & Conditioner Set - Color Brightening for Brassy and Brunette Treated Hair, Revive Cool Tones, 2x 16.9oz

The Luseta Blue Shampoo & Conditioner Set is ideal for individuals with brassy or brunette treated hair who want to maintain vibrant, cool tones. If you are seeking a professional-quality product to revive and brighten your hair color while combating unwanted brassiness, this set is tailored for you. It is especially beneficial for those who frequently color their hair and need a reliable solution to keep their hues fresh and radiant.

Pros:

  • Color Brightening formula effectively neutralizes brassy tones and enhances cool shades.
  • Contains both shampoo and conditioner for a complete hair care routine.
  • Large 2x 16.9oz bottles provide long-lasting use.
  • Suitable for brunette treated hair to maintain vibrant color.
  • Revives dull hair and restores shine and softness.

Cons:

  • Blue color may stain hands or fabrics if not rinsed thoroughly.
  • May not be suitable for very light or blonde hair tones.
  • Fragrance might be too strong for sensitive users.

The Luseta Blue Shampoo & Conditioner Set features a specialized blue pigment designed to combat unwanted brassiness and yellow tones in brunette and color-treated hair. This helps to restore the hair’s natural cool tones, leaving it looking fresh and vibrant. Additionally, the conditioner nourishes and smooths the hair strands, improving manageability and reducing frizz, which is essential for maintaining healthy, salon-quality hair between coloring sessions.

With dimensions optimized for easy handling and a generous volume of 16.9 ounces per bottle, this set offers excellent value and convenience. The Luseta brand is known for its effective formulations, making this product a trusted choice for those looking to enhance and protect their hair color. Regular use ensures your hair maintains a bright, glossy appearance while preventing the dullness often associated with treated hair.

To buy this product, click here.

Oligo Professionnel Blacklight Blue Shampoo

OLIGO PROFESSIONNEL - Blacklight Blue Shampoo - Sulfate-Free Blue Shampoo for Blonde and Color Hair - Revive Treated Hair - Refreshes Faded Highlights - 11 Amino Acids and Moisturizing Formula - 8.5oz

The OLIGO PROFESSIONNEL Blacklight Blue Shampoo is the perfect choice for those with blonde or color-treated hair looking to maintain their vibrant hue and prevent unwanted brassiness. Ideal for individuals who frequently color their hair, this sulfate-free formula is specifically designed to revive treated hair and refresh faded highlights. If you’re someone who values maintaining salon-quality hair between visits, this product is tailored for you.

Pros:

  • Sulfate-free formula ensures gentle cleansing without stripping hair of natural oils.
  • 11 amino acids help in strengthening and nourishing the hair.
  • Moisturizing formula keeps hair hydrated and healthy-looking.
  • Effectively refreshes faded highlights and maintains color vibrancy.

Cons:

  • May not be suitable for those with very dark hair colors.
  • The blue color might stain if not rinsed thoroughly.

The OLIGO PROFESSIONNEL Blacklight Blue Shampoo boasts a unique blend of 11 amino acids that work in harmony to strengthen and revitalize your hair. These amino acids penetrate the hair shaft, providing essential nutrients that help repair damage from coloring and styling. This makes your hair not only look vibrant but also feel stronger and more resilient against breakage.

Additionally, the shampoo’s moisturizing formula ensures that your hair remains hydrated and soft to the touch. Unlike other shampoos that can leave your hair feeling dry and brittle, this product maintains the perfect balance of moisture, leaving your hair looking healthy and full of life. By using this shampoo regularly, you can enjoy a salon-fresh look every day, without frequent visits to your stylist.

To buy this product, click here.

Eva Nyc Brass To Sass Brunette Shampoo

Eva NYC Brass to Sass Brunette Shampoo, Toning Blue Shampoo for Brunettes, Neutralizes Brassy Red and Orange Tones, Blue Shampoo for Color Treated Hair, 8.8 fl oz

The Eva NYC Brass to Sass Brunette Shampoo is ideal for individuals with color-treated brunette hair who want to maintain a vibrant, natural-looking shade. If you struggle with unwanted brassy red and orange tones in your hair, this toning blue shampoo is specially formulated to neutralize those hues, making it perfect for brunettes seeking to refresh their hair color between salon visits.

Pros:

  • Effectively neutralizes brassy red and orange tones to maintain cool brunette shades
  • Formulated specifically for color-treated hair, ensuring gentle care
  • Convenient 8.8 fl oz size for lasting use
  • Brand reputation of EVA·NYC known for quality haircare products
  • Compact dimensions (6.5 inches height, 2.25 inches width and length) make it easy to store and travel with

Cons:

  • May not be suitable for non-color-treated or very light blonde hair
  • Blue pigment can temporarily tint lighter hair if left on too long
  • Some users may require additional conditioning for dry hair

The Eva NYC Brass to Sass Brunette Shampoo stands out due to its targeted formula designed specifically for brunettes with color-treated hair. Its unique blue pigment works to counteract unwanted warm tones, such as red and orange, which often appear as hair fades over time. This ensures your brunette color remains rich, cool, and vibrant longer without frequent salon visits. The shampoo is gentle enough to maintain hair health while delivering effective toning results.

Additionally, the product’s practical size and trusted EVA·NYC branding make it a reliable choice for everyday use. The shampoo not only enhances the look of your hair but also supports color longevity, saving you time and money. For brunettes who want to keep their hair looking fresh and free from brassy undertones, this shampoo is a valuable addition to their haircare routine.

To buy this product, click here.

L’oreal Paris Everpure Sulfate Free Brass Toning Purple Shampoo And Conditioner Set

L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit

The L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set is ideal for individuals with blonde, bleached, silver, or brown highlighted hair who want to maintain vibrant, cool tones while protecting their hair from brassiness. If you are looking for a gentle yet effective hair care solution that preserves color without harsh chemicals, this kit is perfect for you.

Pros:

  • Sulfate-free formula that gently cleanses without stripping natural oils.
  • Effectively neutralizes unwanted yellow and brassy tones using purple pigments.
  • Suitable for color-treated and chemically processed hair, helping extend color vibrancy.
  • Includes both shampoo and conditioner for a complete hair care routine.
  • Moisturizes and nourishes hair, leaving it soft, smooth, and manageable.

Cons:

  • May require regular use to maintain desired toning effect.
  • The purple color can sometimes temporarily tint very porous hair.
  • Slightly higher price compared to regular shampoos.

The L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set offers a carefully crafted formula designed to protect and enhance the appearance of color-treated hair. Its sulfate-free composition ensures that the hair’s natural moisture barrier remains intact, preventing dryness and damage often caused by harsh cleansing agents. This makes it an excellent choice for those with delicate hair that requires gentle care. The purple pigments work effectively to counteract brassiness and yellow tones, helping maintain a cooler, more vibrant hair color between salon visits.

Beyond toning, this shampoo and conditioner set also provides essential hydration and nourishment, which improves hair texture and manageability. The conditioner complements the shampoo by smoothing the hair cuticle, reducing frizz and enhancing shine. Together, they create a balanced routine that not only preserves hair color but also promotes overall hair health. Whether you have blonde, bleached, silver, or brown highlighted hair, this set offers a convenient and effective solution to keep your hair looking fresh and radiant.

To buy this product, click here.

Bondbar Bonding Blue Shampoo

Bondbar Bonding Blue Shampoo, Netralizes Brassiness for Brunettes, Hydrating, Cruelty Free, Vegan, Paraben Free, 8 Oz

The Bondbar Bonding Blue Shampoo is perfect for brunettes who struggle with brassiness and are looking for a hydrating solution that aligns with their cruelty-free and vegan values. It’s an ideal choice for those who want a paraben-free shampoo that effectively maintains the vibrancy of their hair color.

Pros:

  • Neutralizes brassiness for a cooler brunette tone.
  • Hydrating formula that leaves hair feeling soft and smooth.
  • Cruelty-free and vegan product, aligning with ethical values.
  • Paraben-free, suitable for sensitive scalps.

Cons:

  • May not be suitable for non-brunette hair colors.
  • Requires consistent use to maintain results.

The Bondbar Bonding Blue Shampoo stands out with its multi-colored formula that effectively neutralizes brassiness, which is a common issue for brunettes. By doing so, it helps maintain a cooler and more natural hair color tone, which many find aesthetically pleasing. Moreover, the hydrating properties ensure that hair remains soft, combating the dryness often associated with color treatments.

Another significant advantage is its commitment to being cruelty-free and vegan, making it an ethical choice for environmentally-conscious consumers. The absence of parabens further enhances its appeal, especially for those with sensitive scalps or those who prefer to avoid harsh chemicals. Overall, this shampoo offers a well-rounded solution for brunettes looking to maintain their hair’s integrity and color vibrancy.

To buy this product, click here.

Olaplex No. 4p Blonde Enhancer Purple Toning Shampoo

Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, & Brightens All Blonde, Lightened, & Grey Hair, 8.5 fl oz

The Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo is perfect for individuals with blonde, lightened, or grey hair who want to maintain a bright, vibrant look while repairing and hydrating their strands. If you are someone looking to neutralize brassy or yellow tones and enhance the overall tone of your hair, this shampoo is an ideal choice for you.

Pros:

  • Effectively neutralizes brassiness and yellow tones in blonde and grey hair
  • Hydrates and repairs damaged hair with Olaplex’s patented bond-building technology
  • Brightens hair for a refreshed, vibrant appearance
  • Suitable for all types of blonde and lightened hair
  • Compact 8.5 fl oz size is travel-friendly

Cons:

  • May require consistent use to see optimal toning results
  • Some users may find the purple pigment slightly staining if not rinsed properly
  • Price point might be higher compared to standard shampoos

The Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo features a rich purple formula designed to counteract unwanted warm tones often found in blonde, lightened, or grey hair. Its unique formulation not only tones hair but also actively works to repair damaged strands through Olaplex’s renowned bond-building technology. This ensures that while your hair looks brighter and more vibrant, it is also healthier and stronger after every wash.

In addition to its toning benefits, the shampoo deeply hydrates and nourishes hair, preventing dryness and brittleness that often accompany bleached or grey hair. Users will notice improved softness, shine, and manageability, making their hair easier to style and maintain. With regular use, this shampoo helps maintain a fresh, salon-quality look that enhances your natural blonde or grey tones beautifully.

To buy this product, click here.

Cold Brunette Blue Shampoo For Brunettes

milk_shake Cold Brunette Blue Shampoo for Brunettes with Special Blue Pigments for Light Brown or Dark Blonde Hair SLES and Paraben Free - 1.7 Fl Oz (50 ml)

The milk_shake Cold Brunette Blue Shampoo is ideal for individuals with light brown or dark blonde hair looking to maintain cool tones and neutralize unwanted brassy or warm hues. This product is perfect for those who want a gentle yet effective shampoo free from harsh chemicals like SLES and parabens, ensuring a safe and nourishing hair care routine.

Pros:

  • Contains special blue pigments that effectively tone down brassiness
  • SLES and paraben-free formula for gentle cleansing
  • Compact 1.7 Fl Oz (50 ml) size, ideal for travel or trial
  • Suitable for light brown and dark blonde hair shades
  • Produced by trusted milk_shake brand and manufacturer

Cons:

  • Small bottle size may require frequent repurchasing for regular use
  • Blue pigment may temporarily tint lighter hair if overused
  • Specific to brunette tones, less effective on very dark or black hair

The milk_shake Cold Brunette Blue Shampoo features a unique blend of blue pigments designed specifically to target and neutralize warm, brassy tones commonly found in light brown and dark blonde hair. This helps maintain a cooler, more vibrant hair color that looks fresh and natural. Being free of SLES and parabens ensures that the shampoo cleanses the hair without stripping moisture or causing irritation, which benefits those with sensitive scalps.

Additionally, the shampoo’s compact size of 1.7 Fl Oz (50 ml) makes it highly portable and convenient for on-the-go use or to test the formula before committing to a larger size. The trusted milk_shake brand backs this product, providing confidence in its quality and effectiveness. Overall, this shampoo offers a specialized solution for brunettes wanting to maintain their hair’s cool tones while keeping it healthy and vibrant.

To buy this product, click here.

Celeb Luxury Viral Colorwash

Celeb Luxury Viral Colorwash, Professional Semi-Permanent Hair Color Depositing Shampoo, Blue, 8.25 Fl Oz (Pack of 1)

The Celeb Luxury Viral Colorwash is ideal for individuals looking to experiment with vibrant hair colors without the long-term commitment of permanent dyes. Perfect for those who want to refresh their look with a semi-permanent, professional-grade product, this blue color depositing shampoo suits anyone aiming to enhance or maintain their cool-toned hairstyles while nourishing their hair.

Pros:

  • Professional semi-permanent formula that deposits vibrant blue color gradually.
  • Dual-function shampoo that cleanses and colors hair simultaneously.
  • Gentle on hair while adding moisture and shine.
  • Easy to use as part of regular hair washing routine.
  • Compact and travel-friendly size (8.25 Fl Oz).

Cons:

  • Color may fade quickly with frequent washing.
  • Best results on light or pre-lightened hair, less visible on dark hair.
  • Single color option (blue) limits versatility for those wanting different shades.

The Celeb Luxury Viral Colorwash shampoo is designed to infuse your hair with a vibrant blue hue while maintaining hair health. Its unique formulation deposits color gradually, allowing users to build intensity over time without harsh chemical treatments. This makes it an excellent choice for people who want to try out trendy blue tones without damaging their hair.

Additionally, this product functions as both a shampoo and a color enhancer, streamlining your hair care routine. It gently cleanses the scalp and strands while nourishing them, leaving your hair feeling soft, shiny, and refreshed. The professional-grade quality ensures that the color payoff is vivid and the hair remains protected from dryness or brittleness often caused by hair dyes.

Its compact dimensions and lightweight design make it convenient for daily use and travel. However, users should note that the blue shade shows best on lighter hair and may require consistent application to maintain vibrancy. Overall, the Celeb Luxury Viral Colorwash offers a fun, easy, and gentle way to experiment with blue hair color while keeping hair healthy and vibrant.

To buy this product, click here.

Punky Colour 3-in-1 Color Depositing Hair Cleanser & Conditioner

Punky Colour 3-in-1 Color Depositing Hair Cleanser & Conditioner, Hair Treatment - Refreshing & Long-Lasting Hair Dye, 8.5 fl oz. (Bluemania)

The Punky Colour 3-in-1 Color Depositing Hair Cleanser & Conditioner in Bluemania is ideal for individuals who want to maintain vibrant, long-lasting hair color without frequent salon visits. Perfect for those who enjoy bold, refreshing shades and seek an easy-to-use product that combines cleansing, conditioning, and color treatment in one. This product is especially suitable for people looking to enhance or refresh their blue-toned hair while keeping it healthy and manageable.

Pros:

  • Combines shampoo, conditioner, and color treatment into one convenient product
  • Provides a refreshing and long-lasting blue hair dye effect
  • Helps maintain vibrant hair color between salon visits
  • Gentle formula that conditions hair while depositing color
  • Easy to use with consistent results

Cons:

  • Color intensity may vary depending on original hair color
  • May not be suitable for those with very dark or untreated hair seeking vibrant blue tones
  • Limited to specific color shades like Bluemania

The Punky Colour 3-in-1 Cleanser & Conditioner stands out because it simplifies hair care by combining three essential hair treatments into one product. Its innovative formula deposits a vibrant blue color while gently cleansing and conditioning the hair, saving time and effort for users. This makes it an excellent choice for individuals who want to maintain bold hair colors without compromising hair health.

Additionally, the product’s long-lasting color benefits help reduce the need for frequent re-dyeing, which can often damage hair. The conditioning elements ensure that hair remains soft, shiny, and manageable, even after repeated use. Overall, this hair cleanser and conditioner combo is a practical and effective solution for anyone looking to refresh their blue hair color while keeping their hair nourished and vibrant.

To buy this product, click here.

Frequently Asked Questions

What Is The Best Blue Shampoo For Brassy Tones?

Matrix Brass Off and Eva NYC Brass to Sass are top blue shampoos. They tone down brassiness in lightened brunettes and dark blondes effectively.

How Often Should I Use Blue Shampoo On Color-treated Hair?

Use blue shampoo 1-2 times weekly to maintain cool tones. Overuse may cause a slight blue tint or dryness in hair.

Can Blue Shampoo Work On Dark Blonde And Brunette Hair?

Yes, products like Luseta and Bondbar are designed for brunettes and dark blondes. They neutralize orange and red brassy hues well.

Are Sulfate-free Blue Shampoos Better For Hair Health?

Sulfate-free options like OLIGO PROFESSIONNEL protect color and moisture. They gently cleanse without stripping hair, preserving softness and vibrancy.

Does Blue Shampoo Also Brighten Faded Highlights?

Yes, shampoos like OLIGO PROFESSIONNEL and Olaplex No. 4P revive faded highlights. They refresh color and add shine to treated hair.

Can Blue Shampoo Deposit Color While Cleansing Hair?

Yes, color-depositing shampoos like Celeb Luxury Viral and Punky Colour add blue pigments during washing. This enhances tone and extends color life.

Conclusion

Choosing the best blue shampoo helps keep your hair color fresh and vibrant. Each product on this list targets brassiness and dull tones in different hair types. From gentle sulfate-free options to color depositing shampoos, there is something for everyone.

Using blue shampoo regularly can balance unwanted warm tones in blondes and brunettes alike. It also protects color-treated hair from fading too fast. Remember to follow the instructions to avoid over-toning your hair. Pairing shampoo with a matching conditioner can improve results.

Maintaining your hair with the right product boosts shine and softness. With these blue shampoos, you can enjoy cool, bright, and healthy-looking hair. Choose the one that fits your hair needs and budget. Say goodbye to brassy tones and hello to fresh, beautiful hair every day.

It’s a simple step to keep your color looking its best.

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